Data Reselling vs. Airtime Reselling Which One Pays More
In Nigeria’s growing VTU business space, data reselling and airtime reselling have become two of the most popular ways to earn steady online income. Many new Inlomax agents often wonder which one pays better and which is more sustainable in the long run. While both can be profitable, understanding their differences will help you decide where to focus your energy and grow faster.
Airtime reselling is one of the oldest forms of VTU services. It involves buying airtime at discounted rates and selling it to customers at standard prices. The profit margin may seem small often between 2% and 5% but with a large customer base, it can add up quickly. The main advantage of airtime reselling is that it’s in constant demand; almost every Nigerian uses airtime daily for calls, SMS, and mobile services.
On the other hand, data reselling has exploded in popularity as internet usage skyrockets across Nigeria. More people are now buying data than airtime, which means data resellers enjoy consistent traffic and higher repeat sales. With platforms like Inlomax, agents can buy data at low rates and sell at competitive prices, earning between 10% and 30% profit per transaction depending on the network.
Another key difference lies in customer behavior. Data customers tend to make bulk purchases or renew more frequently, especially heavy users, business owners, and students. This provides a more predictable source of income compared to airtime, which people buy only when they need to make calls. Smart Inlomax VTU agents combine both to balance quick turnover with high-margin sales.
When comparing the two, data reselling generally offers a higher profit margin, while airtime reselling provides faster sales volume. In other words, airtime moves faster but earns less per unit, while data sells slower but gives you more profit per sale. This means your overall income depends on your marketing strategy, pricing, and how well you promote your Inlomax VTU business.
One major benefit of data reselling on Inlomax is automation. The platform allows agents to set custom prices, track customer transactions, and deliver instantly making it easier to scale. Airtime reselling, while also automated, requires more frequent small transactions. Combining both services helps agents stay profitable even during fluctuations in demand.
If you’re just starting, it’s smart to begin with data reselling to enjoy higher profits and gradually expand into airtime. Many successful Inlomax agents in Nigeria started small and built their customer base through word-of-mouth and social media promotions. Over time, they learned that selling both services together keeps customers loyal and increases daily income.
The beauty of Inlomax is that it simplifies the entire process. You don’t need coding knowledge or large capital. With your smartphone, you can buy and sell both data and airtime anytime, anywhere. You can even automate transactions, send bulk data, and monitor your VTU wallet in real time—making it one of the easiest online businesses to manage in Nigeria.
In conclusion, while both data and airtime reselling are profitable, data reselling slightly edges out because of its higher demand, better margins, and customer retention potential. But for long-term success, combining both under the Inlomax VTU platform gives you the best of both worlds steady income, satisfied customers, and a growing digital business in Nigeria’s fast-rising telecom market.